What are Peel and Reveal Labels?

Peel and reveal labels are multi-page labels and a type of packaging label that allows consumers to uncover additional information about a product by peeling away a top layer of the label. They can be made using a range of materials and finishes which can be tailored depending on your needs.

Uses of peel and reveal labels

Peel and Reveal labels are often used to provide more detailed product information, such as ingredients, instructions, or promotional messages, that may not fit on the front-facing label of a product.

They provide an efficient way for companies to include additional information on their product packaging without having to increase the size of the package itself. 

Quality peel and reveal labels are ideal for a variety of reasons and can play several roles on a product including regulatory, informative, and promotional. Choosing a peel and reveal label means companies are going beyond a standard printed label.

Regulatory

Businesses use peel and reveal labels to help comply with regulations that require certain information to be included on product packaging. For example, food and beverage labels need to include ingredient and allergen lists and nutritional information; and chemical and pharmaceutical product labels need to provide safety information about dosage, usage instructions, side effects, and warnings.

By using a peel and reveal label, businesses can ensure that they are providing all the required information in a clear and concise manner.

Informative

Peel and reveal labels can be used to provide customers with additional and relevant product information that can help them make informed purchasing decisions. By including information such as product benefits, usage instructions, health and safety information, or customer reviews, businesses can help customers understand the product and its value proposition.

Promotional

Peel and reveal labels can be used as a marketing tool to promote a product and increase customer engagement. By including promotional messages or interactive elements in their label design, such as QR codes, businesses can create a more immersive product experience that can help to build brand loyalty.

Production and expertise

The manufacture of Peel and Reveal labels requires specialist machinery and knowledge due to the multi-layer printing process involved. At Anglia labels we have a leading combination of digital printing and flexographic equipment, and over 40 years’ experience producing top-quality labels for you to utilise.

Get in touch for expert support

Anglia Labels printing services can help with the design and customisation to help you achieve your desired result. Contact our team of technical experts to discuss your label printing needs.